As your real estate business grows, hiring a real estate assistant will help you to service your clients and follow up on your increasing leads. We have information about what real estate assistants can do for you and the best times to hire them.
What is a real estate agent assistant?
A real estate agent assistant is a person an agent hires to help with a large workload, typically 20-25 annual transactions. Once hired, an agent delegates tasks to the assistant, such as showing homes and improving marketing plans.
What do real estate assistants do?
When you think of an assistant, you may picture someone picking up morning coffees or putting mail in the mailbox—this isn’t the case in real estate.
Real estate assistants perform meaningful tasks for your business, such as answering phone calls and emails, making and confirming appointments for you, and managing your lead generation.
You can also have them work on your marketing plan, which usually includes social media posts.
Licensed real estate assistant
There are many benefits to hiring a licensed real estate assistant. If the agent is licensed, they can hold open houses and show properties.
Assistants who show houses are known as real estate showing assistants and stay in touch with clients long-term.
Licensed real estate assistants are often people who enjoy real estate, but would rather not be directly involved with the sales aspect of it.
Unlicensed real estate assistant
If you find an assistant with the skills needed to bring your business to the next level but is unlicensed, you can still hire them. You can train them as they work for you while they work on getting their license.
When to hire a real estate agent assistant
If you are overwhelmed with the amount of work piling up, then it is time to hire a real estate assistant.
You should consider who you are hiring based on your current needs. For example, if you feel that your marketing assets could use a boost, find a creative assistant who is well-versed in social media marketing.
If your calendar is unorganized, look for someone who is good at keeping plans up-to-date and accurate.
You can use your real estate network as a source of referrals for the perfect assistant. Before hiring an assistant, you should have a financial plan. Make sure you have enough money to cover your monthly expenses so you’ll have enough to pay the assistant.
Get even more assistance with Virtuance
You and your real estate assistant can work together to continue to improve your business when you use Virtuance’s professional real estate photography. Your assistant can make your website stand out with our real estate pictures powered by HDReal®. You can also use our aerial photography, 3D tours, and more to generate more leads.
FAQ
A licensed real estate assistant can perform everyday duties like conducting open houses and showing properties. The assistant can also help with organization and following up on leads.
An agent should hire a real estate assistant when the amount of work increases to a point where it’s difficult to manage. The agent should be comfortable delegating tasks to others and have a solid financial plan.
